Last week, we presented the Saxion Expedition at Eurochrie, where the attending hospitality educators were really taken with the concept. Dr Joe Pine, author of The Experience Economy, was in the audience. He complimented us on this “fascinating programme”. He asked us if we had noticed a positive correlation between this creative “edu-scapist” approach (a concept which is discussed in his work) and the degree of innovativeness of the prototypes. We promised we would research this–!
Here is the presentation: EUROCHRIE 15 October 2015